In my type of marketing, I do 2 things:

1. Write reviews for affiliate products. Yes, I do have affiliate links, but I’m also not afraid to talk about lame products, or product downsides.

2. Offer a slammin’ bonus. This is to increase the buyer’s instinct to buy from your link, and credit you with the sale.

The combination of the two is how I have made my living the last couple of years, and I continue to follow this strategy daily.

But, there are a lot of people that get hung up on which aspect is more important. So which is it?

Well, they are of equal importance really. Now, I don’t have enough time to go into each aspect (but maybe a post each in the future) but here’s a brief rundown of how to maximize on both:

The Review

When it comes to the product, here are some simple tips you can implement:

-> Briefly mention what the product does, and how it can help the user or solve a problem. People buy products to solve a problem (income, something done for them, so on).

-> Do the “compliment sandwich”: Mention why the product is great, give a valid downside, then end with a strong benefit for buying.

-> Another simple format you can follow is the “overview+bad+good+verdict” format that I usually used to follow. It has served me well over the years and it has worked time and time again.

Overall, just be honest and transparent with people. if it didn’t change your life, but it does work – then tell people!

The Bonus

When it comes to your bonus, here are some tips you can use:

-> Give as great a package as you can

-> Tell them how they can use it to further their goals and how it compliments the product you are selling.

-> Be as original as possible. If all you have is MRR or PLR items, then offer them – but try to add a personal touch!

-> Make your bonus sound as great as possible, without being “over the top”. Don’t say a product is worth $997 if in fact you got it for $1. Create some limits and focus on the benefits of each item you are presenting.

Last Minute Tips

-> Have a clear call to action at the end of your page like “click here to get product Name + my bonus FREE”

-> Limit your bonus, and seriously do it. Set a limit like “first 25″ and more importantly, have a reson WHY you’re limiting it in the first place (competition, saturation, whatever)

-> Tell them why you’re bonus is the obvious choice, and what it’ll do for them – then tell them to take action

Conclusion

If you combine these tips, you can be well on your way to creating profitable review/bonus pages that will make you money time and time again.

Good luck and have a great day!

- Coty Schwabe

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